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SDTP Newsletter – Volume 2: Issue 6

“In the convergence of Design Thinking and ancient Indian wisdom lies the power to innovate with empathy, adaptability, and timeless insight.“ Over the past 15 years, we’ve frequently encountered the creative problem-solving approach known as “Design Thinking,” which has become widely adopted by companies seeking to address complex business challenges and introduce fresh innovations into...

“The health and wellness industry is booming, with the global market reaching $3.31 billion in 2020 and projected growth of $4.24 billion by 2026.” Despite this growth, some companies ignore their customers’ real needs. By focusing on user experience, companies can enhance satisfaction and cut costs. Design Thinking is highlighted as an effective tool in...

SDTP Newsletter – Volume 2: Issue 4

“Elevate problem-solving through the fusion of design thinking and systems thinking. This dynamic synergy unveils a holistic canvas, fostering innovation by integrating diverse perspectives into transformative solutions.” I often come across questions like, “What sets systems thinking apart from Design Thinking?” and, “Which one is more effective?” To address these inquiries, I’ve put together this...

SDTP Newsletter – Volume 2: Issue 3

“In Design Thinking, imagination isn’t just a tool; it’s the catalyst that transforms problems into possibilities, inspiring creative methods that redefine solutions and shape the future.” Today, the real challenge for businesses lies in navigating the complexity and unpredictability of 21st-century markets. This intricate blend of constantly shifting scenarios with no straightforward solutions is often...

SDTP Newsletter – Volume 2: Issue 2

“Design Thinking is not merely a methodology; it’s a mindset, and at its heart lies the transformative power of creativity.” As Design-Thinking professionals, we often emphasize, “To succeed, we must embrace creativity as the driving force of innovation.” These words are not mere rhetoric — they are a guiding principle that underlines our approach to...

SDTP Newsletter – Volume 2: Issue 1

“Innovation isn’t a luxury; it’s the lifeline of modern business. Embrace disruptive thinking as the compass, and Design Thinking as the map to navigate the turbulent seas of change, forging a future where innovation is not an option but a way of life.” In today’s fast-paced and ever-changing business environment, the concept of innovation has...

SDTP Newsletter – Volume 1: Issue 12

“When we blend Design Thinking with customer support, we reshape interactions, crafting exceptional experiences one step at a time.” Picture a world where every encounter with a brand etches an enduring memory – a world where customer experiences are meticulously curated with empathy and ingenuity. This world embodies the essence of Design Thinking, a human-centric...

SDTP Newsletter – Volume 1: Issue 11

Few things shape the human experience as profoundly and pervasively as creativity. Creativity propels human advancement in every discipline, from the arts to the sciences, economics, and technology. As the field of Neuroscience continues to evolve, we are starting to see more and more Neuro-esque terms popping up – NeuroLaw, NeuroBusiness, NeuroEconomics, and Consumer Neuroscience....

SDTP Newsletter – Volume 1: Issue 10

Design Thinking, renowned for its human-centered approach, emphasizes understandinguser needs, empathizing with their experiences, and collaboratively ideating anditerating on solutions. AI, on the other hand, brings the remarkable ability to analyzemassive amounts of data, detect patterns, and make intelligent predictions. Byleveraging AI capabilities, organizations can automate complex tasks, gain valuableinsights, and optimize decision-making processes. When...

SDTP Newsletter – Volume 1: Issue 9

Design Thinking has gained significant momentum in the healthcare sector worldwide, including in India. Here are some examples of how Design Thinking has been used in the Indian healthcare sector: The Apollo Institute of Hospital Administration in Hyderabad collaborated with the National Institute of Design (NID) to develop a patient-centric healthcare delivery system. The project...